It’s a little scary to embrace the fact that people can say whatever they want about your practice on a public platform, but that’s exactly what you have to do. Thankfully, there are some simple strategies you can use to help manage the review process and ensure that the reviews you receive are as high-quality as possible.
Digesting The Fine Print Of Google And Yelp’s Ever-Changing Review Policy
How To Set Up A Paid Ad Campaign To Get 20 New Patients Every Month
A paid ads campaign is when you pay to have links to specific landing pages placed at the top of the results when users search for specific terms in a search engine. Of course, there are many distinct elements that go into a successful paid ads campaign, and we’ll delve into each of them as we go along.
Tips For Creating An Optimized Landing Page For Your Paid Advertising Campaign
Every effective paid ad leads to a well-designed landing page that reinforces why a prospective client should take action, ultimately leading to a conversion. If you’re getting consistent clicks on your ads but your conversions are lagging behind, here is how you can optimize your landing pages to ensure you are engaging your website visitors every single time.
What Is Google My Business And Why Is Maps Visibility So Important?
Google My Business (GMB) is a tool developed by Google to help its users get more accurate information more quickly about businesses that they are searching for, without necessarily having to navigate to the business’ website.
Why We Use Google Chrome Plugins and Which Plugins to Use to Boost Efficiency?
In this article, we’ll talk about some of the best productivity Chrome extensions that you can use to improve your practice’s online marketing, and we’ll discuss how plugins fit within your broader marketing strategy. But first…
Marketing Trends For Your Dental Practice In 2020
In this article, we’ll learn about what’s going to drive the online marketing conversation for dental practices in 2020 and beyond. But first, let’s explore the origins of digital marketing for local businesses and see how we got here today.
How Will Google’s New BERT Update Affect Your Dental Practice’s Online Presence?
Google recently introduced a major update to their search algorithm that has small business owners and SEO experts in a tizzy. So what has the update changed exactly, and how will it affect your dental website SEO? Let’s take a look…
How The Stereotypical Millennial Is Going To Impact The Growth Of Your Practice
The dental landscape is changing. Are you keeping up? While eating a burrito yesterday at a hipster taco joint, I overheard a very interesting conversation. The lady beside me (let’s call her Samantha), who I’m guessing was in her late twenties, was complaining to a friend that she had to buy a single transit ticket…
Ever wonder how other dental practices manage to improve their page rankings, run effective digital ad campaigns, and consistently reach new patients on social media? You don’t have to wonder anymore, because there are dozens of different tools online that will give you an inside look at your competitors’ digital marketing tactics. Competitor analysis is…
Your prospective patients’ digital experience with your practice is made up of a series of interactions that form the beginning of your relationship with them. It’s absolutely crucial that each of these interactions is handled with care, because any interruptions during the process can cause them to quickly navigate away from your site in search…