Online reviews have become an important part of life for local businesses, especially when it comes to the two big players in the game: Yelp and Google. Businesses who don’t ...
Digesting The Fine Print Of Google And Yelp’s Ever-Changing Review Policy
How To Set Up A Paid Ad Campaign To Get 20 New Patients Every Month
What is a paid ads campaign?
A paid ads campaign is when you pay to have links to specific landing pages placed at the top of the results when users search ...
Tips For Creating An Optimized Landing Page For Your Paid Advertising Campaign
Every effective paid ad leads to a well-designed landing page that reinforces why a prospective client should take action, ultimately leading to a conversion. If you’re getting consistent clicks on ...
What Is Google My Business And Why Is Maps Visibility So Important?
What is Google My Business?
Google My Business (GMB) is a tool developed by Google to help its users get more accurate information more quickly about businesses that they are searching ...
Why We Use Google Chrome Plugins and Which Plugins to Use to Boost Efficiency?
When Google introduced plugins to the Chrome platform in 2010 they did so with every type of end-user in mind, however many small businesses such as dental practices are still ...
Marketing Trends For Your Dental Practice In 2020
Online marketing in dentistry is constantly in flux, and in order to know where to reach your patients now and in the future you have to vigilantly keep up with ...
How Will Google’s New BERT Update Affect Your Dental Practice’s Online Presence?
Google recently introduced a major update to their search algorithm that has small business owners and SEO experts in a tizzy. So what has the update changed exactly, and how ...
How The Stereotypical Millennial Is Going To Impact The Growth Of Your Practice
The dental landscape is changing. Are you keeping up?
While eating a burrito yesterday at a hipster taco joint, I overheard a very interesting conversation. The lady beside me (let’s call ...
How to Spy on Your Competitor’s Dental Practice
Ever wonder how other dental practices manage to improve their page rankings, run effective digital ad campaigns, and consistently reach new patients on social media? You don’t have ...
5 Ways To Increase New Patient Conversions On Your Website
Your prospective patients’ digital experience with your practice is made up of a series of interactions that form the beginning of your relationship with them. It’s absolutely crucial that each ...
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